“WE MAKE THINGS HERE”

That’s a phrase people in northeastern Ohio will soon see and hear more often in advertisements and promotional materials. After decades of “Rust Belt” hell, manufacturing is enjoying a renaissance here. Many old-line industrial operations have fallen by the wayside while industries like aerospace, materials sciences and health sciences are growing. Industries that apply world-class technologies and techniques are flourishing here. That’s why the state’s regional economic development group, Team NEO, has chosen that phrase as their new tagline.

The phrase reflects new economic research showing that, between 2010 and 2015, manufacturing in the region’s 18 counties is expected to far outpace manufacturing growth in the rest of the country.

This phrase aptly describes Tusco Display, too. Unlike many display producers who may design and sell but outsource all of their manufacturing, Tusco Display has consistently reinvested in our manufacturing capabilities, even during the tough years of the recent past. That’s why we can say, “We make things here” today, too.

With modern production capabilities and skilled associates, northeast Ohio manufacturers are winning business and finding growing success. At Tusco Display, we’re proud to count ourselves among them.

Culture of Urgency

One of the things that we pride ourselves on at Tusco Display is our nimbleness. What does this mean though? This is not about wild, out-of-control speed which harms our ability to be a reliable partner for our clients. Instead, the goal = speed + results. We have a strong sense of urgency about getting the most important things done immediately.

A recent example is a client who contacted us on one day and visited us from out of state the next day. We engineered a solution for them overnight and they ordered a prototype two days later. We built, tested, personally delivered and installed the solution – it involved steel tubing, wire, acrylic and sheet metal – within days.

Having the right equipment, capacity and processes (e.g., lasercutting, CNC routing, powdercoating, tube forming) allowed us to respond nimbly. But it’s more than that. At Tusco, we understand our client’s urgency and we take it on as our own. Yes, we’re eager to satisfy the client – even delight them. But we understood the need and acted to meet it on our client’s terms. In this case, they had an important retailer meeting and needed to have the final piece – the custom merchandising equipment – on-hand to impress the retailer. And they did.

Owning our clients’ urgency is part of what working with Tusco Display delivers. It’s also part of our culture. When we take care of our clients, they can become clients for life. And, in some cases, great friends, too.

Michael Lauber
Tusco Display